Lee Hopkins (SL: Lee Laperriere), an online communications strategist and Lindy McKeown (SL: Decka Mah), an educational consultant, presented at the Chartered Practising Accountants Congress. Both are well known Australian Second Life residents. It was the first event in Second Life the accountants peak body has run, and by all accounts it was a success (geddit?). Lee has … [Read more...] about Australian Accountants enter Second Life
Business
Immersive Workspaces: the first true corporate virtual world solution?
Rivers Run Red are one of the larger virtual worlds content developers and in the past month or so they've made an announcement that should catch the eye of the corporate sector. As has been extensively reported over the past two years, there's been significant corporate interest in Second Life. Over that period there's been lots of conjecture around the potential for any … [Read more...] about Immersive Workspaces: the first true corporate virtual world solution?
Kids and virtual worlds: the ever-growing market
Virtual worlds metrics gurus, Kzero, have done some further hypothesising on the growth of the kids market for virtual worlds in the next year or two. If the prediction of 110 million kids using virtual worlds by 2010 is close to the mark, even the most cynical corporates are going to start taking notice. Take Hello Kitty as an example. That one brand is likely to draw an … [Read more...] about Kids and virtual worlds: the ever-growing market
Telstra BigPond launches customer service centre in Second Life
Telstra today took the next step in the ongoing evolution of their significant presence in Second Life with the launch of a staffed customer service centre. There'll be Telstra-employed avatars available between 11am and 10pm Monday to Friday AEST to answer "service-related queries". Obviously there won't be too many queries from those whose connection has gone down but it's a … [Read more...] about Telstra BigPond launches customer service centre in Second Life
Virtual Worlds: more mainstream by the day
The US-based Technology Intelligence Group have released a report titled "Virtual Worlds Industry Outlook 2008-2009". It's a really well written document that both looks back at the past year and makes some solid predictions for the coming year. The standout observation for me is the 'mainstreaming' of non-gaming virtual worlds: Stanford SUMMIT has been leveraging … [Read more...] about Virtual Worlds: more mainstream by the day