It's with great pleasure we feature a guest post from Tateru Nino. We've profiled Tateru previously for good reason - there are few people who would understand Second Life more fully. That's a simple enough fact. Without communities, there can be no commerce. Even the simplest of communities suffices, but in the absence of it, you're not going to make sales or effectively … [Read more...] about Communities come before commerce
Business
Virtual Worlds and the Transformation of Business: Impacts on the U.S. Economy, Jobs and Industrial Competitiveness
Anyone who hasn't yet grasped the momentum building in the virtual worlds sphere, hasn't seen the ever-growing pile of white papers being released. Another example from the past week or so comes from the US-based non-profit entity, Athena Alliance. Authored by Robert B. Cohen, Ph.D, the paper has the title of Virtual Worlds and the Transformation of Business: Impacts on the … [Read more...] about Virtual Worlds and the Transformation of Business: Impacts on the U.S. Economy, Jobs and Industrial Competitiveness
Minding My Own Business
Today, a guest post from an Australian business owner in Second Life, Seshat Czeret. One of her major goals is to run a sustainable business in SL – one which she can continue to run, and which sustains itself financially. Anyone looking to run a small business in SL for pleasure, rather than for mega bucks, should check out what Seshat has to say about building and running a … [Read more...] about Minding My Own Business
Forester Research: building engagement in virtual worlds
In the past week, Forester Research have released a paper titled 'Consumer Engagement In Virtual Worlds'. The report was commissioned by a consortium of virtual world companies including Metaplace, Inc., Doppelganger (vSide), Gaia Interactive, Inc. (Gaia Online), IMVU, Inc., Linden Lab (Second Life), Donnerwood Media (Meez), PHD, Sony Computer Entertainment America (Home), … [Read more...] about Forester Research: building engagement in virtual worlds
Forterra ups the ante in enterprise virtual worlds
Enterprise-focused developer Forterra this week ramped up its virtual world offering, emphasising the gains for business over traditional teleconferencing and videoconferencing solutions. Forterra's OLIVE virtual world platform has reached version 2.2 and with the upgrade comes integration with IBM's instant messaging / web conferencing application, Lotus Sametime. The video … [Read more...] about Forterra ups the ante in enterprise virtual worlds