The Association of Virtual Worlds has released a free publication for download called 'The Blue Book: A Consumer Guide to Virtual Worlds'. You can get it here and it comes in at 41 pages. The bulk of that is a listing of the more than 250 virtual worlds launched or in development. Lists like these already exist, but the relatively new Association is committed to keeping it … [Read more...] about ‘The Blue Book: A Consumer Guide to Virtual Worlds’ released
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Report: over 100 youth-oriented virtual worlds
Virtual Worlds Management have released a report showing more than a hundred youth-oriented worlds are either live or in development. The data was compiled from their own news site and a full list is viewable including links to further information. Seeing such a list further emphasises the faith business has in the virtual world platform but given that it's still early days … [Read more...] about Report: over 100 youth-oriented virtual worlds
Nickelodeon enters virtual world fray
Reuters are reporting the entry of Nickelodeon into the virtual world market with a wide-ranging announcement to coincide with Virtual Worlds 2008. When you have SpongeBob SquarePants up against the Disney franchise in the virtual worlds market, it's fair to assume there's some confidence in the future growth of virtual worlds. … [Read more...] about Nickelodeon enters virtual world fray
Second Life Brand Center launches
Linden Lab have announced the creation of a new sub-section on the Second Life website called the Second Life Brand Center. It's essentially a more formalised structure for promoting your business as being part of the Second Life community. It's also a further way of Linden Lab reinforcing appropriate use of their Trademarks - including the main Second Life logo. Anyone … [Read more...] about Second Life Brand Center launches
Telstra responds on first anniversary in Second Life
Today I was contacted by Craig Middleton, BigPond's Group Manager, Corporate Affairs, after seeing our story on Telstra's first anniversary in Second Life. He's provided his list of Telstra BigPond's achievements in Second Life: "ACHIEVEMENTS ~~~~~~~~~~~~ * We have built and maintained a leading position as the most popular real life brand presence in SL in the world, which … [Read more...] about Telstra responds on first anniversary in Second Life