The Metaverse Journal

Virtual Worlds Since 2006

world of warcraft

World of Warcraft as leadership incubator and education platform

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Just a heads-up that I've written a small piece for the ABC Technology site on the use of MMOs in education and business. For the seasoned virtual worlds watcher there's nothing earth-shattering in there, but it's a useful overview for the newcomer or casual observer. Obviously these concepts don't just apply to World of Warcraft (WoW), but as the behemoth in the arena it's one … [Read more...] about World of Warcraft as leadership incubator and education platform

World of Warcraft’s Cataclysm: lessons for virtual worlds

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I've covered my experiences with World of Warcraft a couple of times here, and I've now been playing for more than three years. Even if you don't play, you may have heard that Blizzard Entertainment are about to release the third expansion / fourth instalment for World of Warcraft, called Cataclysm. It's a fairly standard formula now for MMOs - release an expansion every couple … [Read more...] about World of Warcraft’s Cataclysm: lessons for virtual worlds

Merged realities – events and issues for virtual worlds

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1. The announcement of Second Life Enterprise has certainly sparked some discussion. There's some interesting debate here and some barely amusing coverage here - surely the 'flying penises' anecdote has been flogged to death a few dozen times by now? Finally, here's a great example of how the standalone offering is already being used (although it could just as easily have … [Read more...] about Merged realities – events and issues for virtual worlds